Four new hires as FreshMinds grows its team

We are delighted to be welcoming a number of new faces to the FreshMinds Team!

Jason de Klerk joins the business as a Director and Head of Quantitative Research. Prior to FreshMinds, Jason was Head of Innovation and Product Development at TNS South Africa, specialising in FMCG and financial services.

Maeve O’Dwyer has been appointed as a Senior Consultant and brings a wealth of experience in innovation, brand and comms research from her former role as Client Services Director at Vision Critical.

James Wallis joins FreshMinds as a Consultant after 7 years at TNS, most recently as the firm’s UK Innovation and NPD lead, and Tony Lea joins the team as an Associate.

“I’m delighted to be welcoming Jason, Maeve, James and Tony to the business to support our growth plans for 2016 and beyond” said FreshMinds CEO Catherine Crump. “This year has seen FreshMinds go from strength to strength, with our insight-led approach to innovation really resonating with clients. It’s fantastic to be bringing in such a tremendous group of people to build on our great capabilities in NPD and quantitative research, and to continue helping our clients develop products and services inspired by and rooted in insight.”