We are an insight and innovation consultancy.
We help the world’s most ambitious brands accelerate critical decision-making and develop future-ready products, services and strategies faster.
Blending insight, innovation and technology we get you closer to consumers – giving you the confidence to act decidedly about the future.
You might have known us before as FreshMinds. Find out why we’ve changed our name.
We’re a team of insight consultants, technologists and innovators – who think quickly and move even faster.
We’re inquisitive people, responsive people, make-it-happen people. So expect candid conversations and rapid progress.
When you work with us, there’s no sitting comfortably and definitely no hanging about. We test thinking, not patience.
We look beyond accepted wisdom and spot assumptions that might slip by unchecked. We’re hardwired to ask stretching questions, share surprising points of view and make bold recommendations because we’re always looking for new possibilities for our clients.
We’re the scout team for the early adopters. If something’s possible, we’ll know about it. We might even have done it. We’re equally in our element harnessing future-ready tech as we are presenting our latest research. We fuse the best of the start-up scene with the best of business knowledge to take you all the way from insight to prototype.
We throw ourselves into everything we do, eager to get to grips with every client challenge. We revel in finding our way through the trickiest of problems to release the next great, disruptive idea into the world.