3 Reasons to Join FreshMinds at the Insight Show

In just a few short weeks, FreshMinds will be exhibiting at the Insight Show in Olympia London from the 7th to 8th of March. We’ve been working on a lot of exciting projects lately harnessing technology alongside traditional research methodologies, to surface new insights and bring them to life for our clients. This is an excellent chance to see what we’ve been up to and we would love for you to stop by!

We’ll be showcasing:

1) Life in 360

We’re harnessing the latest technology to get you closer to the moments that really matter. Through Life in 360, we use virtual reality and 360 videos to get you up close and personal to your customers, and help you experience life in their shoes. If you visit our stand, you’ll have the opportunity to try on a virtual reality headset, and see first-hand how Life in 360 can immerse you in your customer’s world, helping to land findings right across your business.

2) Lifelogging

We place a huge focus on getting closer to consumer truths and uncovering behaviours in the moment. Lifelogging is a fantastic way of doing this because it lets you engage consumers in their own environment and get them to respond honestly and openly. Over the past few months, we’ve been doing a lot of these lifelogging projects. Stop by our stand to see lifelogging in action and learn what makes this technique so powerful!

3) Prototyping

We are passionate about bringing insights and ideas to life for our clients, and prototyping is a great way to do this. We’ll be showcasing some of the prototyping work we’ve been doing lately by giving you a chance to create your own prototype app. If you create the best one, you’ll win the newest Amazon Echo Spot. Don’t worry, our tech experts will be on hand to guide you – just be ready to have some fun!

We hope these reasons have encouraged you to join us. With the added bonus, tickets are completely free and you can register here!

We look forward to meeting with you soon. Be sure to find us at stand number IB16.